Marketing Musings
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Summer is here, and it’s about all you can do to focus on work when your all-inclusive resort vacation is coming up. Instead of fighting all those fun holiday thoughts, why not combine them with a little marketing and get started on your vacation a bit early? It’s time to jump-start vacation season with some […]
Music is good for the soul. It helps people express themselves, heals hearts, inspires change, and, most importantly, it brings people together. That’s exactly what Imagine 11 hopes to do—unite St. Joseph around one simple word: music. Imagine 11 is a community event that hosts live music concerts every week throughout the summer. With performances […]
If your business is like the majority of companies today, social media marketing plays an integral role in your overall success—and Instagram remains one of the leading platforms in that space. As a result, Instagram marketing techniques are continuously evolving and being refined. One of the most talked-about comparisons right now is Reels vs. Stories. […]
Read More… from Reels or Stories? Where You Should Focus Your Instagram Marketing Strategy
In a highly competitive market, distinguishing your brand with a strong first impression is essential. Today’s consumers seek a clear understanding of who you are and what your brand represents. Professional photography plays a pivotal role in achieving this, helping to establish credibility, convey authenticity and create a lasting connection with your target audience. As […]
Read More… from Boosting Brand Perception Through Professional Photography
Monday, May 26 is Memorial Day 2025. It is a national holiday, originally known as Decoration Day, set aside to honor the men and women who lost their lives serving in the US military. Observation of the holiday comes in many forms, from family celebrations and barbecues to more somber recognition, such as placing American […]
Read More… from Monday Morning Coffee Celebrates Memorial Day
Understanding your target audience and ensuring they are well-informed about your brand, company culture, mission, and offerings is essential. Social media marketing is a powerful tool to accomplish these goals—and more. With every purchase, there is a journey behind it. Some of these journeys are incredibly brief, mostly when associated with impulse buys, while others […]
Read More… from Unlocking the Value of Social Media Marketing for Your Brand
Whether you’re camera-shy or simply unaware of how impactful and accessible video marketing can be—even for small businesses—it might be a strategy you haven’t explored yet. That’s where SJC Marketing comes in. We’re here to guide you through the process, help you feel confident in your decision to invest in video, and walk you through […]
Read More… from Why Your Business Needs Video Marketing –and How to Get Started
The calendar may not officially say summer yet—summer begins on June 20. But once school lets out and the sun stays up until 8 p.m., it’s practically summer. You can feel it in the air—the kids playing outside, flip-flops kicked loose in your closet, and lemonade tasting just a little sweeter. It’s that time of […]
Read More… from Monday Morning Coffee: It’s Basically Summer, Right?
Marketing is difficult, even for some of the world’s biggest brands. You can use all the data and analysis, but ultimately, the people make the decisions. Your well-thought-out commercial flopped? Happens. What about your social media campaign? No traction. We get it. Some of the most reputable companies across the world have fallen victim to […]
Read More… from What Some of the Biggest Marketing Failures Can Teach Us
Maybe you’ve been skeptical of digital marketing from the start. You’ve watched the trends, heard the buzzwords, and wondered if it’s all just hype. You’ve had other priorities, and diving into digital never felt urgent. But here’s the thing—it’s time. And not just because “everyone else is doing it” or because it’s the trendy thing […]
Read More… from 8 Reasons It’s Time to Invest in Digital Marketing