Marketing Musings
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We are all trying to figure out what our marketing strategies should like in these uncertain times. Staying proactive on the marketing front is key, but the tools you use may need to change as things around us are changing. Facebook ads are trending as a way to connect with consumers who are staying incredibly […]
Read More… from Marketing With Facebook Ads During These Changing Times
Have your Facebook advertising campaigns plateaued? It is time to take a different approach. Facebook ads generate billions of dollars for the social media platform, but if you want to see a better return on your investment, you need to take a closer look at what’s working, how much you’re spending and how you target […]
Read More… from 3 Approaches for More Successful Facebook Ads
Knowing exactly who you should target in an ad campaign is vital to getting a good return on your investment. The same is true of Facebook ads. You can target those who have an interest in products like the one you’re promoting. You can target people visiting your website or you can target people who […]
Read More… from 3 Strategies for Increased Engagement With Facebook Ads
2019 Social Media Trends Social media trends change often, but as they do, you need to approach your Facebook marketing strategy in such a way that you can evolve and go with the flow, yet stay ahead of the curve. Take a look at some statistics about Facebook to see how you should be making […]
Read More… from 6 Important Facebook Marketing Stats to Guide Your Social Media Strategy
How to Improve Customer Engagement on One of the Most Popular Social Media Channels If you’ve had some trepidation regarding your approach to organic reach in your Facebook marketing strategy, join the club. We saw the writing on the wall as Zuckerberg himself mentioned in a post in early 2018 that “we built Facebook to […]
Read More… from Can You Still Reach Your Target Audience Effectively With Facebook Marketing?
Make Live Video Your Preferred Outreach Tool This Year If you want hype associated with your online content, one of the best ways to get it is with video, and live video is definitely going to be a component of customer engagement in 2019. Many organizations have benefited from the intentional use of Facebook Live […]
Read More… from Customer Engagement Numbers Grow With Live Content
Target Your Approach to Facebook Ads Rather than blindly buying up Facebook ads in an effort to land new customers, taking a more targeted approach in your Facebook marketing efforts will yield stronger results. If you can accomplish the following three tactics, you’re going to be on the path to meeting your lead generation goals. […]